Service · Automation
M2Marketing Reporting & Campaign Automation.
Automated reporting, dynamic segmentation, personalisation, and campaign-launch workflows — all built inside the marketing stack your team already runs. Faster cycles, cleaner reporting, no forced platform migration.
Outcomes
What changes when the engagement lands.
Reporting without the Monday spreadsheet
Campaign performance, funnel state, and channel mix pulled automatically. The team stops assembling the deck.
Segmentation that keeps pace
Audience segments update against live behaviour. Personalisation runs against fresh data, not last quarter's cohorts.
Faster launch cycles
Campaign-launch workflows automated end to end. Brief to live shortened from weeks to days.
Attribution the CFO believes
Reporting anchored to measured outcomes, not vanity metrics. Marketing's contribution to revenue becomes defensible.
Deliverables
What's in the engagement.
AI-driven reporting, segmentation, personalisation, and campaign-launch workflows built inside the marketing tools your team already uses. No forced platform migration.
Reporting automation
Dashboards and scheduled reports built into your existing analytics tooling. Zero manual assembly.
Segmentation and personalisation
AI-driven audience segments plus personalised content variants across your channels.
Campaign workflows
End-to-end automation from brief intake through launch, with the approval and QA steps preserved.
Documentation and handover
Full runbook for the marketing operations team. Extension patterns for adding future campaigns.
How we deliver
Fixed scope. Named phases. Duration on the cover.
The engagement is priced against the outcome, not open-ended hours. Every phase has a duration, a named deliverable, and a check-out.
Total duration4 to 10 weeks
Sales cycle4 to 6 weeks
- 011 to 2 weeks
Discovery
Stack audit. Reporting requirements. Campaign workflow mapping.
- 022 to 6 weeks
Build
Reporting automation. Segmentation logic. Personalisation variants. Workflow orchestration.
- 031 to 2 weeks
Launch and tune
First live campaigns through the new workflow. Tuning against real usage.
- 04Ongoing (optional)
Managed retainer
Monthly extension, tuning, and new-campaign onboarding.
Built for
Buyers this engagement fits.
Typical buyer
CMO, Head of Growth, Head of Marketing Operations
Growth teams reporting manually every week
The Monday deck consumes a full working day. Automation gives that day back.
Marketing operations under pressure to scale
Campaign volume is climbing faster than the team. Automation absorbs the volume without hiring.
CMOs whose attribution story doesn't survive the CFO conversation
You need reporting the finance team believes. The engagement builds it.
Related services
Where this leads next.
Marketing AI Value & Operating Audit
What you already run, what it's costing, what to keep, cut, or add.
Bilingual Content Operations System
A running content operation. English and Arabic. Brand voice, approvals, distribution, measurement.
Managed Marketing AI
Running, tuning, monitoring, and governance of deployed marketing systems.
Talk to us.
45 minutes on your operation and the engagement you have in mind. No pitch, no deck.
Lead intake
Request a briefing
A 45-minute call. No pitch, no deck. We ask the questions we'd ask a Discovery client and tell you honestly whether this is the right next move.